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It's was very hard and almost impossible if you don't have at least a small marketing budget. I am making this thread to help developers learn.
I want to stress that all my marketing was free. I didn't use paid advertisement.
Deciding what I am going to make
1) I decided to make a platform game that had very simple controls, anyone can understand how to play it without instructions.
2) I decided to use some cartoon images that, almost all I made myself. There is no some "Complicated graphics".
3) I made the game easy enough so that a gamer can play it without instructions.
Before Launch
1) After I finished the game I didn't release it to the google play store , that would equal a fail. I opened a small community in Google+ and collected some people that want to hear when I release the game to production.
2) I posted on facebook groups screenshots about my game that going to be published. I did it in 5-6 groups and I spend on it 3 days.
3) I went to some games forums and also a create a post and trying to make people waiting for this game to be published.
Launch
1) Launched my app on Google Play , posted on facebook and on Google+ that its finally arrived. And here comes the numbers:
After one week my app got more than 10,000 installs!
And now my game has 46,000 downloads at Google Play!
And I am still fighting to get more downloads. Hopefully I can reach higher but for last couple of days the downloads just decreasing Any questions ask away.
Game Link
https://play.google.com/store/apps/details?id=com.platform.game
My community page in Google+:
https://plus.google.com/communities/104791047015811270026
Please tell me if this thread help you
congrats
I don't think you got the downloads for the reason you think. I am unsure what you did, but almost 800 ratings is good.
congrats on your successful launch that is a lot of downloads for that type of game.
Tomer Trier said:
I don't think you got the downloads for the reason you think. I am unsure what you did, but almost 800 ratings is good.
congrats on your successful launch that is a lot of downloads for that type of game.
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So, If can I ask, why do you think all the downloads come from?
And thanks for replaying
Pretty interesting read, thanks!
Do you have a facebook page or something where people can follow you as a developer? I'm not sure if I should do that for the future.
4 days ago I published my first Android App. I prepared my release fairly well, I've read a lot about marketing apps.
- I've posted my app on forums where I'm active, inclusive a niche forum for the app.
- I've posted it on my personal facebook and tumblr.
- I've made a pretty good YouTube video for it.
- I've send it to over 30 review sites.
The reviews I've received are all very good, but I'm still struggling to get downloads. I'm still at 50-100 and I've done the best promoting I could.
Any tips?
The app: https://play.google.com/store/apps/details?id=com.ignacemaes.bpmtap
Nebulic said:
Pretty interesting read, thanks!
Do you have a facebook page or something where people can follow you as a developer? I'm not sure if I should do that for the future.
4 days ago I published my first Android App. I prepared my release fairly well, I've read a lot about marketing apps.
- I've posted my app on forums where I'm active, inclusive a niche forum for the app.
- I've posted it on my personal facebook and tumblr.
- I've made a pretty good YouTube video for it.
- I've send it to over 30 review sites.
The reviews I've received are all very good, but I'm still struggling to get downloads. I'm still at 50-100 and I've done the best promoting I could.
Any tips?
The app: https://play.google.com/store/apps/details?id=com.ignacemaes.bpmtap
Click to expand...
Click to collapse
I have a community page in Google+ at the link:
https://plus.google.com/communities/104791047015811270026
You are more than welcome to join my community
1) A bunch of facebook groups are here where you can post some screenshots of your app:
> https://www.facebook.com/groups/108079516002935/
> Innovative APP Users & Developers for iPhone, iPad, Blackberry & Android (Huge group, more than 9k people are in this group)
> https://www.facebook.com/groups/152169141638746/
Publish your app in these groups and you will get downloads for sure.
I very recommend using this Forum, post there some screenshots of your app with description and I'm sure you will receive more downloads:
http://androidfreegamesapps.forumotion.com/
Can you show statistics of sources of installation? Just to compare how many people comes from reviews, Facebook, YouTube and other places.
Thanks for sharing. But REALLY???
Great
I'm trying hard to get only 100 down per day. It seem a hard target to reach. Could you give me some advices
My game on GG Play name Vivid Juicy Kool YOLO
INDY devs paying it forward!!!
We've hit the wall getting a 100 a day, and actually we did pay for advertising, I like your strategy and will try that with our next title. Indy devs paying it forward i like it!
inoutsider said:
Thanks for sharing. But REALLY???
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yes,
I am not lying
honghoand said:
I'm trying hard to get only 100 down per day. It seem a hard target to reach. Could you give me some advices
My game on GG Play name Vivid Juicy Kool YOLO
Click to expand...
Click to collapse
100 download per day is pretty good!
Look at my first comment. Publish your game in facebook groups and forums and try to get people knowing about your game, If they like it they will share it with their friends and you will get more downloads.
BTW I saw your game. Its looks very nice Keep updating this game.
This is cool!
hi , cool game you have there
thanks for sharing your experience
Thanks for your sharing
Some pretty good numbers. Best of luck with your app
Tomer Trier said:
I don't think you got the downloads for the reason you think. I am unsure what you did, but almost 800 ratings is good.
congrats on your successful launch that is a lot of downloads for that type of game.
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Click to collapse
Agree with it
but truly graphics sucks
congralutation
Juste to be more helpful what's the list of forum where you have annonce jour game,
Thinks
From my own experience I can say, that it's very hard to find the right formula. There are so many variables and sometimes one method will work for specific app, sometimes not. But I agree that social factor has the best influence in downloads. The more people see, hear about your app - the more likely they will tell their friends and etc.
Thanks for the information really helpful, I will open a community in G+ right now for my current project.
Good luck with your platformer
Hi
Early this month i launch my first game Pet Trio play.google.com/store/apps/details?id=broken.studio.pettrio
or search for pettrio on google play.
youtube.com/watch?v=XRZrCQE9qJE
Physics puzzle like The Incredible Machine ,Bubble Ball or Amazing Alex(Casey's Contraptions) but weird
I was clueless about marketing and haven't seen any download except from the 4 device from my family which i got them to beta test and help me improve the game.
Is it a must to have fb and google+ , because some big game don't seem to have eg Flappy Bird.
I made a twitter account but have no idea how to use it to promote my app.
I really appreciate any feedback own how i can improve
Also I realize the UI could have been better and i did make some changes before launch, maybe for next project I will use the google material ui
Thanks for your time and consideration any feedback is appreciated.
Hello guys,
A week ago we made a game for android and published it on Google Play, followed by some heavy advertising (free) everywhere I could (Facebook, Twitter, Reddit, all these kind of sites). It all started good, we got around 40 ratings , 90% are 5 starts. The game got to the top 25 new games at the Arcade section and also in the top 10 Trending Arcade section.
But even though our game is at the top no one seems to see it? I am frustrated that the game can't be that bad , it is simple and yet addictive from what I have been told. It is just no one seems to see it.. we have like 300 downloads but they don't seem to raise anymore.
You can find the link to the game below (or you can search it on Google play, it is called Impossible Path).
https://play.google.com/store/apps/details?id=com.MadGoat.ImpossiblePath
I am wondering, is the game so bad or am I advertising wrong??If anyone can help, please tell me what's wrong here and what can I do?
Any advice regarding marketing and promotion is welcome. Thank you.
Hello! I found your game entertaining and I think that it just needs to become more popular. Firstly, you could ask to get a review of your game published in some Review Websites or blogs such as Soldgame.com. Secondly, I would use a cross promotion community, since they can be a really useful tool when your app is growing and often increase the number of installs. If you want some personal advice, I'd go for Tappx.com, since they're pretty clean and just want to help you grow bigger (it's a free platform) After that, I'd go for AdMobs or some monetizing method. Good luck with your app!
Heya guys, im here to share some news with you all.
I started working with a Marketing Company a month ago, and one of their branches does marketing services for Apps and Games developers, specially for Indies... They have a big community in Instagram with over 20.000 users, being one of the biggest Apps Page on Instagram, their page is called @apps_and_Game.
I proposed to my Boss to do a special offer to our community developers since im from this community and so on, I've found it usefull and could be useful for you guys as well, to shoutout about your games and projects... but more important than that, to do it CHEAPLY.
From my personal point of view as a Game Developer, I've found this Advertising option incredibly good for us around here, specially for mobile developers.... why?
-Instagram is a Mobile Social Network... This means if the user is checking the @apps_and_Game page, and reading about your game, they are doing it through their mobile devices, and if they like your App they will directly download it since they have the device on hand! Its a different effect than getting the advertising while surfing on their PCs.... People are more likely to jump to the Appstores and get the app they just saw in the palm of their hands, even if its awesome or kinda good since there is no need of a big effort.
- Instagram is a combination of Visual and Textual Advertising (since you publish pictures and images) but also text and information can be added, so its a quick method to catch attention of any kind of public.... and you can even ask to publish videos of your app!
- Followers are from your niche.... This means that if you like a page on instagram, you click to "Follow that page", that way the 20k+ community they have on @apps_and_Game are all people that are APP HUNGRY, they want to receive news about...well, apps and games to install them right away
- But the most important... Its economical dude. When i was in my pursuit to advertise my game i found tough options, coming from 50$ to up to 500$ to get a featuring, which is a hard investment when you are starting on this business, but this guys have friendly prices for developers, and much more with the nice discounts i proposed for our community, being as low as 5$ for publishing and talking once about your Product, and you can repeat it as many times as you might need, adapting your strategy to your budget since they show different prices and offers.
Hope this info is useful for you guys, ill also keep you informed around here the following weeks!
I've seen this work well with Instagram and Vine influencers extremely well. However it's more for LIfestyle/Social apps, but still another channel that definitely is underutilized.
GarrettThalamus said:
I've seen this work well with Instagram and Vine influencers extremely well. However it's more for LIfestyle/Social apps, but still another channel that definitely is underutilized.
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thats pretty accurated! by other side , we have looked and performed to have followers from an active gaming niche as well, thanks to the partnering with other influencers and to the hashtags smart strategy.
I am interested. How to get connected with you?
[email protected] said:
I am interested. How to get connected with you?
Click to expand...
Click to collapse
Feel free to send an email to [email protected]
Add basic information of what you want to promote so they can reply you with the plans and packages
joraanpe said:
Heya guys, im here to share some news with you all.
I started working with a Marketing Company a month ago, and one of their branches does marketing services for Apps and Games developers, specially for Indies... They have a big community in Instagram with over 20.000 users, being one of the biggest Apps Page on Instagram, their page is called @apps_and_Game.
I proposed to my Boss to do a special offer to our community developers since im from this community and so on, I've found it usefull and could be useful for you guys as well, to shoutout about your games and projects... but more important than that, to do it CHEAPLY.
From my personal point of view as a Game Developer, I've found this Advertising option incredibly good for us around here, specially for mobile developers.... why?
-Instagram is a Mobile Social Network... This means if the user is checking the @apps_and_Game page, and reading about your game, they are doing it through their mobile devices, and if they like your App they will directly download it since they have the device on hand! Its a different effect than getting the advertising while surfing on their PCs.... People are more likely to jump to the Appstores and get the app they just saw in the palm of their hands, even if its awesome or kinda good since there is no need of a big effort.
- Instagram is a combination of Visual and Textual Advertising (since you publish pictures and images) but also text and information can be added, so its a quick method to catch attention of any kind of public.... and you can even ask to publish videos of your app!
- Followers are from your niche.... This means that if you like a page on instagram, you click to "Follow that page", that way the 20k+ community they have on @apps_and_Game are all people that are APP HUNGRY, they want to receive news about...well, apps and games to install them right away
- But the most important... Its economical dude. When i was in my pursuit to advertise my game i found tough options, coming from 50$ to up to 500$ to get a featuring, which is a hard investment when you are starting on this business, but this guys have friendly prices for developers, and much more with the nice discounts i proposed for our community, being as low as 5$ for publishing and talking once about your Product, and you can repeat it as many times as you might need, adapting your strategy to your budget since they show different prices and offers.
Hope this info is useful for you guys, ill also keep you informed around here the following weeks!
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I hope it helps
This one's useless
The majority of their subscribers are bots, you can see it from the likes amount on all the posts being incredibly low.
keenmobi said:
The majority of their subscribers are bots, you can see it from the likes amount on all the posts being incredibly low.
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Bots? how can u say that by the likes? engagement comes from content type, not from users amount... and if it was the case, still an average of 600likes and more than 4k views in videos for only 5$ per post is WAY TOO ECONOMICAL for any developer, a single instal costs around 2$ depending the country so do your maths my friend
I do understand all that instagram thing, the average likes per subs percentage is around 5% however yours one is 10 times lower. But yeah perhaps it still provides a bit of effect to your client.
I didn't intend to post more negative things, don't know why you are willing to continue this discussion.
keenmobi said:
I do understand all that instagram thing, the average likes per subs percentage is around 5% however yours one is 10 times lower. But yeah perhaps it still provides a bit of effect to your client.
I didn't intend to post more negative things, don't know why you are willing to continue this discussion.
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Im not continuing the "discussion" im just replying your post because it did seem as a negative post and may affect an honest business reputation, specially if coming from you under a -dont really understand the instagram thing- state, just chill! Only making sure things are clear enough im sure you might understand hehe
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zainmerchant said:
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Click to expand...
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Hi guys, is this still working for 2019?
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{Mod edit: Quoted post has been deleted. Oswald Boelcke}
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zainmerchant said:
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Click to expand...
Click to collapse
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