I always get in my app admob ads that are so irrelevant. No one would want to click them.
Is there any ads network that provides relevant ads like ads based on the user location - advertising businesses that are nearby the user?
Is there any other ads provider with relevant ads that would increase the chances of the user clicking the ad
johnDHD said:
I always get in my app admob ads that are so irrelevant. No one would want to click them.
Is there any ads network that provides relevant ads like ads based on the user location - advertising businesses that are nearby the user?
Is there any other ads provider with relevant ads that would increase the chances of the user clicking the ad
Click to expand...
Click to collapse
Hey @johnDHD. You can have a look at Pollfish. Pollfish delivers highly targeted surveys through mobile apps, as a monetization solution based on users' previous answers.
How do you know what ads are served in different countries ? Maybe your app just doesnt focus users to click on ads.
In my experience, Adsota is good
I have used Admob and I agree with you that it is not really relevant. However, I have to admit that the mobile ads can not be really relevant because the targeting options are yet to be specific enough.
Well in my experience, you can try Adsota.
I'm not 100% sure whether it will improve your clicks but its eCPM is much better than Admob.
Personally, it improve the click for me.
You can find it by googling "Ads.appota".
Best luck, man.
Contextual targeting is a great concept, however is hard to develop. At Teads, we bucket advertising campaigns for the vertical your app is in meaning every ad is relatable to your audience.
johnDHD said:
I always get in my app admob ads that are so irrelevant. No one would want to click them.
Is there any ads network that provides relevant ads like ads based on the user location - advertising businesses that are nearby the user?
Is there any other ads provider with relevant ads that would increase the chances of the user clicking the ad
Click to expand...
Click to collapse
Hey, I was just going through this forum and I came across your query. We have used several platforms for advertising and had dynamic experiences. Never the less, it all teaches you something. We have used Admob, bidderplace, etc and the best results I have achieved have been with Affle MAAS platform. Their attribution analytics based mobile marketing aids relevant ads to relevant traffic. You can see positive changes in your CPC model, if that is what you are pursuing. Visit their website and place your query, I am sure they will look into it soon. You could also use my reference since we have worked with them before, it might help.
hi guys
i'm new in android development and currently working on my first app
i have too many questions, i googled it but no clear answers and i still puzzled
should i have a specific kind of bank account to receive the money from an add network via wire transfer ? BTW i live in egypt
what is the CPC, CTR eCPM, CPM.....? i saw a lot of abbreviations like those and cant understand
how users can see your app when it just published ? or how user can see the most new published apps ?
any help with ( answers, sharing knowledge, sharing references ...) would be greatly appreciated by me and by every noob like me seeking for answers
zezooo16 said:
hi guys
i'm new in android development and currently working on my first app
i have too many questions, i googled it but no clear answers and i still puzzled
should i have a specific kind of bank account to receive the money from an add network via wire transfer ? BTW i live in egypt
what is the CPC, CTR eCPM, CPM.....? i saw a lot of abbreviations like those and cant understand
how users can see your app when it just published ? or how user can see the most new published apps ?
any help with ( answers, sharing knowledge, sharing references ...) would be greatly appreciated by me and by every noob like me seeking for answers
Click to expand...
Click to collapse
Hello!
Hope this info helps:
Question 1. While you don't need to use a specific bank, you should check with your bank to make sure that they accept international wire transfers. Sometimes this a problem with local bank branches.
Question 2. CPA/CPI: “cost per acquisition/install”; CPC: “cost per click”; CPM: “cost per mille (thousand)”
Each of the above is a tool for measuring the worth of a particular ad campaign. CPA/CPI measures the campaign based on the amount of users who signed up for a service or downloaded an app after seeing an ad. CPC measures the campaign based on the number of users who click on an ad. CPM measures the campaign based on a thousand users who saw an ad.
Most ad networks run on a combination of the above measurement tools, and each is also an effective way of pricing an ad campaign.
CTR is the common abbreviation for “click-through rate”, and it refers to the number of users who click on a link of advertisement. High CTR is always an important goal for advertisers and developers.
For advertisers, high CTR reflects an effective ad campaign that captured user attention. For developers, high CTR is an important factor in earning high revenue and contributes to high eCPM.
eCPM means “effective cost per mille”, and it is used as a tool by app developers when comparing ad-based monetization strategies on the various ad networks. Ad networks with high eCPM (although eCPM does vary from day to day) are usually more successful and earn developers more revenue from ads.
Calculating eCPM is simple:
total earnings/impressions * 1000
(total earnings divided by impressions, multiplied by 1000)
You can also think about it like this:
CTR*Conversion Rate*Revenue per Conversion*1000
(CTR multiplied by Conversion Rate multiplied by Revenue per Conversion multiplied by 1000)
If you are still unsure about how eCPM is used, check out this example:
Imagine that you are running two ad types in your app called “Interstitial 1” and “Interstitial 2”.
After a week or so of running the ads, you decide that it is time to evaluate the effectiveness of each ad. After reviewing the data, you see that “Interstitial 1” generated 345 impressions and $1.00 in earnings. “Interstitial 2” generated 740 impressions with $0.60 in earnings.
Based on these numbers alone, it can be difficult to determine which ad type was the most effective. This is where eCPM comes in.
After evaluating the first eCPM formula for each ad type, “Interstitial 1” has an eCPM of $2.89 and “Interstitial 2” has an eCPM of $0.81. “Interstitial 1” wins!
Question 3. Most app stores have a "New Releases" section or chart. Newly released apps will usually appear on there for a few hours to a full day, depending on the amount of apps released in your category.
If you have any more questions, feel free to PM me and I'll answer them the best I can
Good luck!
Best,
Cassidy Smith
Social Networks Manager at StartApp
You are the best Lady
CassidyStartApp said:
Hello!
Hope this info helps:
Question 1. While you don't need to use a specific bank, you should check with your bank to make sure that they accept international wire transfers. Sometimes this a problem with local bank branches.
Question 2. CPA/CPI: “cost per acquisition/install”; CPC: “cost per click”; CPM: “cost per mille (thousand)”
Each of the above is a tool for measuring the worth of a particular ad campaign. CPA/CPI measures the campaign based on the amount of users who signed up for a service or downloaded an app after seeing an ad. CPC measures the campaign based on the number of users who click on an ad. CPM measures the campaign based on a thousand users who saw an ad.
Most ad networks run on a combination of the above measurement tools, and each is also an effective way of pricing an ad campaign.
CTR is the common abbreviation for “click-through rate”, and it refers to the number of users who click on a link of advertisement. High CTR is always an important goal for advertisers and developers.
For advertisers, high CTR reflects an effective ad campaign that captured user attention. For developers, high CTR is an important factor in earning high revenue and contributes to high eCPM.
eCPM means “effective cost per mille”, and it is used as a tool by app developers when comparing ad-based monetization strategies on the various ad networks. Ad networks with high eCPM (although eCPM does vary from day to day) are usually more successful and earn developers more revenue from ads.
Calculating eCPM is simple:
total earnings/impressions * 1000
(total earnings divided by impressions, multiplied by 1000)
You can also think about it like this:
CTR*Conversion Rate*Revenue per Conversion*1000
(CTR multiplied by Conversion Rate multiplied by Revenue per Conversion multiplied by 1000)
If you are still unsure about how eCPM is used, check out this example:
Imagine that you are running two ad types in your app called “Interstitial 1” and “Interstitial 2”.
After a week or so of running the ads, you decide that it is time to evaluate the effectiveness of each ad. After reviewing the data, you see that “Interstitial 1” generated 345 impressions and $1.00 in earnings. “Interstitial 2” generated 740 impressions with $0.60 in earnings.
Based on these numbers alone, it can be difficult to determine which ad type was the most effective. This is where eCPM comes in.
After evaluating the first eCPM formula for each ad type, “Interstitial 1” has an eCPM of $2.89 and “Interstitial 2” has an eCPM of $0.81. “Interstitial 1” wins!
Question 3. Most app stores have a "New Releases" section or chart. Newly released apps will usually appear on there for a few hours to a full day, depending on the amount of apps released in your category.
If you have any more questions, feel free to PM me and I'll answer them the best I can
Good luck!
Best,
Cassidy Smith
Social Networks Manager at StartApp
Click to expand...
Click to collapse
Really you are the best
Thank you very very veryyyyyy much about your excellent informative answer, i really appreciate your answer.
In fact, i have some more Questions
Can i monetize my app by putting an add in each activity from the same add netowrk? and if yes, all impressions for all adds in all activities will have the same (CTR , CPM..... etc) calculations ? or each add in each activity will have its own? and if no, can i make this idea by using different add network apps?
Sorry about my noob questions really this field is very confusing and sorry about my bad English.
Thank you again for your help
zezooo16 said:
Really you are the best
Thank you very very veryyyyyy much about your excellent informative answer, i really appreciate your answer.
In fact, i have some more Questions
Can i monetize my app by putting an add in each activity from the same add netowrk? and if yes, all impressions for all adds in all activities will have the same (CTR , CPM..... etc) calculations ? or each add in each activity will have its own? and if no, can i make this idea by using different add network apps?
Sorry about my noob questions really this field is very confusing and sorry about my bad English.
Thank you again for your help
Click to expand...
Click to collapse
Hello,
No need for apologies; I'm happy to help
Yes, you can use multiple ads from the same network throughout your app. Or, if you'd like to try out multiple ad networks (many devs do!), you can use ads from different networks however you would like throughout your app. It's really up to you, and most networks are pretty flexible about letting developers control where the ads show up!
In most cases, a different ad will be displayed every time an adEvent is triggered. Since it is a different/new advertisement, the revenue calculations will be a bit different depending on the agreement that your ad network has with the advertiser (some run CPC campaigns, others run CPI campaigns, etc...)
Also, unless you are using only banner ads, I don't recommend placing an ad in every activity because the user may find it annoying and it could disrupt their experience. This is just a suggestion though You can also test out different ad placements to see which ones your users respond to the most.
If you have more questions, let me know!
Good luck!
Regards,
Cassidy
Social Networks Manager at StartApp
the best answer
CassidyStartApp said:
Hello,
No need for apologies; I'm happy to help
Yes, you can use multiple ads from the same network throughout your app. Or, if you'd like to try out multiple ad networks (many devs do!), you can use ads from different networks however you would like throughout your app. It's really up to you, and most networks are pretty flexible about letting developers control where the ads show up!
In most cases, a different ad will be displayed every time an adEvent is triggered. Since it is a different/new advertisement, the revenue calculations will be a bit different depending on the agreement that your ad network has with the advertiser (some run CPC campaigns, others run CPI campaigns, etc...)
Also, unless you are using only banner ads, I don't recommend placing an ad in every activity because the user may find it annoying and it could disrupt their experience. This is just a suggestion though You can also test out different ad placements to see which ones your users respond to the most.
If you have more questions, let me know!
Good luck!
Regards,
Cassidy
Social Networks Manager at StartApp
Click to expand...
Click to collapse
Sorry i was too busy in the previous few days because i'm developing my first app
CassidyStartApp said:
No need for apologies; I'm happy to help
Yes, you can use multiple ads from the same network throughout your app. Or, if you'd like to try out multiple ad networks (many devs do!), you can use ads from different networks however you would like throughout your app. It's really up to you, and most networks are pretty flexible about letting developers control where the ads show up!
In most cases, a different ad will be displayed every time an adEvent is triggered. Since it is a different/new advertisement, the revenue calculations will be a bit different depending on the agreement that your ad network has with the advertiser (some run CPC campaigns, others run CPI campaigns, etc...)
Click to expand...
Click to collapse
I really really really would like to thank you very very much for your informative answer, lady
CassidyStartApp said:
Also, unless you are using only banner ads, I don't recommend placing an ad in every activity because the user may find it annoying and it could disrupt their experience. This is just a suggestion though You can also test out different ad placements to see which ones your users respond to the most.
Click to expand...
Click to collapse
Yes, i agree with you. i won't bother my first few users with annoying adds (which are too many or/and overlap UI elements....etc) i will take your advice, Thank you
You are one of the best i ever met. i can't ever forget someone helped me while taking my first steps
Hi,
I would like to Introduce Ogury Ltd, a relevance based ad network dedicated to monetizing android apps in the utmost appealing way to your users and yourself.
Our founders have 6 years in the advertising business and during this time revealed there was a flaw in the mobile advertising market; the ads displayed are not relevant enough to the individual user, which has led to a lower click through rate and a lower CPM. This being noticed, they created Ogury.
Our solution shows only very high quality and global ad campaigns, which are relevant to your user regardless of where they are located in order to ensure they stay satisfied. We offer a guaranteed CPM of $15, the highest in the market. The reason we can afford to pay you such a high CPM is because our click through rate is very healthy. We work along side other ad networks as a top up service to maximize your revenue!
Integration of our SDK only takes 20 minutes and can be done very easily, not to mention we have an incredible tech team prepared if you have any questions. The Interstitials we show are full page and have two opt out options so your active users will not be aggravated.
We look forward to hearing from you
Ogury said:
Hi,
I would like to Introduce Ogury Ltd, a relevance based ad network dedicated to monetizing android apps in the utmost appealing way to your users and yourself.
Our founders have 6 years in the advertising business and during this time revealed there was a flaw in the mobile advertising market; the ads displayed are not relevant enough to the individual user, which has led to a lower click through rate and a lower CPM. This being noticed, they created Ogury.
Our solution shows only very high quality and global ad campaigns, which are relevant to your user regardless of where they are located in order to ensure they stay satisfied. We offer a guaranteed CPM of $15, the highest in the market. The reason we can afford to pay you such a high CPM is because our click through rate is very healthy. We work along side other ad networks as a top up service to maximize your revenue!
Integration of our SDK only takes 20 minutes and can be done very easily, not to mention we have an incredible tech team prepared if you have any questions. The Interstitials we show are full page and have two opt out options so your active users will not be aggravated.
We look forward to hearing from you
Click to expand...
Click to collapse
Do you have any examples of advertisers that you guys consistently work with? With so many options for networks out there, there need to be more data points on average eCPMs by genre/geo and fill rates as integrating a new SDK is time consuming..
What is your payment policies? I am using Adsota - they pay me every 30 days no matter how much I earn.
Hey guys!
Saw that thread about your network http://forum.xda-developers.com/monetization/mobile-ad-networks/one-month-ogury-ecpm-25-t2882858 There were some weird things, but still have some questions: 1) How do you guarantee $15 CPM (how do you provide "healthy CTR" and what does it mean) 2) How does you payout system works, do you charge any fees and how does Ogury earn? 3) Do you support video ads?
$15 guaranteed CPMs sound pretty amazing.. can you elaborate a little more on how that works?
AdAbouts.com is an up and coming Ad Exchange with an emphasis on being made by Developers for Developers.
Through years of working with ad exchanges ourselves we have determined one of the biggest problems we have encountered is the inability to determine how much money we make vs how much money the corporate machine makes and how we can increase our piece of the pie.
One thing we know for sure, we make the same amount of money per a click no matter what ad and it doesn't really change.... why? Does AdMob make the same money off each click and how much money do they make off the click? Its a black box that I'm sure is fully of cold hard cash.
We seek to disrupt the mobile advertising machine and bring transparency and a boat load of other changes YOU want to the people through a very involved developer community.
We are creating a single SDK to integrate that will work with many ad exchanges simultaneously to create what we are calling Enhanced Real Time Bidding.
This will allow your app to intelligently serve the ad that not only has the highest payout available between multiple ad exchanges but to will also take into account the quality score of the ad being served.
We also are creating new ad formats that can be used in a complementary fashion to your existing ad streams if you want to try out AdAbouts without disrupting you current revenues.
The last great feature I want to tell you about is what we are calling Location 2.0. This patented method of hyper local location technology will ensure that not only the accuracy you provide is of the highest accuracy but should increase the dependability to advertisers and in turn increase revenues.
Please check out our website at AdAbouts.com and sign up for more information.
Best type of ad to promote mobile apps
When advertising your app to other countries start from the grass roots level which is pinpointing the countries which you will advertise first. This is important so will have a much clearer picture on who you would will to sell you app to.
Once you establish the list of countries the next thing that you should do is to localize your app. English may be the medium where individuals from different countries understand each other but what else could you do to attract more people to your app? Incorporate their local language in your app. Not all people can thoroughly understand English and are drawn to pay more attention to things that they could understand.
Now after doing all those things, you need to find a DSP (demand side platform) which has self-serve RTB(real time bidding) capabilities like Bluagile and start creating mobile web and in app campaigns. This is the most affordable, convenient and efficient way to run your campaigns. Using a DSP lets you connected with more or less 30 differennt ad exchages which means accessing more traffic than you can ever imagine over 200 countries worldwide. The cost wouldn't be a problem since it's a self-serve RTB you can bid whichever rate you would think would be best suitable for the campaign. Another great thing about this is that they have a brand safe inventory which is accessible through static banners. DSPs usually providereportings on their platform which is far better than getting separate reports from various blogs, article and sites. Creating a buzz in the world wide web is the best way to get more people interested in something new and investing in CPM (cost per 1000 impressions) is the perfect fit to achieve that goal.
To sum it all up, you're creating a mobile campaign using static banners to ensure bot free traffic at a very cheap and affordable cost and you can view the reportings on one area which is very convenient. Learn more about Bluagile by visiting the site:
bluagile . com
Dear colleagues!
In this text below, I want to warn you about the scam danger from "Advertze" company.
We signed the traffic purchase agreement, made the prepayment of $2000 and after that Advertze disappeared.
I'll give you a summary of the situation that happened while negotiating with Advertze.
Our company, Hotger, is the user of MyMediaAds platform, which was the reason of finding and choosing Advertze.
We contacted Aaron Lopez, a manager of the company and the dialogue was started right away.
We have signed the document and received signed invoice for $2000. We did the payment for this invoice by bank transfer and sent the Swift payment confirmation, then we asked them to confirm the payment receiving. After that our partners disappeared, no one answered the phone or email.
We decided to contact Advertze the other way. Our manager added Aaron Lopez( the one who disappeared after payment) on skype. He answered surprisingly quick, started asking about work details and about prepayment!during the discussion Aaron Looez asked for email address. Because we all have same domain it was probably familiar to him. As soon as he saw the email address Aaron disappeared within 2 minutes and deleted our manager from skype and never contacted us again.
This second situation left no doubt, that Advetze is a scam company. They steal not only money but your precious work time.
This is why we want to spread this information as much as possible. Dear colleagues, our company Hotger is warning you, to avoid any contact with Advertze company. Beware of scammers never discuss any prepayments. We, Hotger company, strongly believe that this text should be spread as much as possible in order to avoid the same situation that happened to us.
Wishing you peace, happiness and good honest partnerships.